We’re all creatures of habit, and when you’re a business owner with a lot on your plate, falling into the habit of pushing things off until that last-minute during tax season can be pretty easy. However, when it comes to making a real profit continually, procrastination isn’t going to cut it. You need to be […]
Cyndi’s New Book Is Almost Here I am thrilled to announce that my latest book, Motherhood, Apple Pie, and All That Happy Horseshit will be available to purchase on May 4th, just in time for Mother’s Day! This book is perfect for that mom or soon-to-be mom who is considering starting a business (or already […]
Our fourth and final blog of this series is a discussion of a new client service called SmartStatements. This service offers a visual look at financial statements using charts and graphs to make your statements a little easier to understand. What If? I hear from people all the time, “I’m not a numbers person, so […]
In our third video blog of our financial statement webinar series, we are discussing the Balance Sheet. This statement holds a lot of valuable information about your business from its inception, so understanding it is a crucial piece to success. What to Review on Your Balance Sheet Let’s dive into the Balance Sheet and the […]
In our second video blog of this series, we dive into the Profit & Loss Statement, or your P&L. This is a critical report and understanding how to review it and what to pay close attention to will help you keep a pulse on your business. What to Review on Your P&L Let’s dive into […]
For anyone who knows me, you know that I love visiting with folks about their numbers! It’s always a hot topic. I did a 4-part blog series last fall about how to get the most out of your financials, and it was very well received by our industry audience. In fact, it led me to […]
Let’s face it, understanding financial statements can be tricky. To many ecommerce businesses, reading a financial statement is like trying to read a foreign language you’re not well-schooled in. You almost need a translator to explain the various classes, categories, and columns! Oftentimes, this is not a problem of you simply not understanding, but more […]
How Can You Audit Your Amazon Marketing Plan? The beginning of a new year is a great time to review your existing advertising and marketing strategies for Amazon. January allows you to look at data with fresh eyes after your peak season, giving you some clarity on how your product performed. Having clear ending and […]
The beginning of a new year is always a good time to look ahead and think about the progress you want to make in your business during the coming months. Will this be the year you add new platforms for selling your products, expand your product offerings, or move to a better accounting system? All […]
The general tendency of most business owners is to measure success in dollars and cents. But truly, the greatest currency we have as business owners is time. From a financial perspective, was your ecommerce business successful last year? How about from a time perspective? How well did you spend your time last year? Time to […]