Amazon ACoS: Understanding Your True Advertising Costs
One of the biggest concerns sellers have when it comes to Amazon PPC is their Advertising Cost of Sale (ACoS). ACoS is by far the most popular metric used to measure the performance of Amazon advertising campaigns. ACoS is that fickle percentage many sellers rely on to help them determine how they should bid on […]
How Did Your Ecommerce Business Fair on Amazon Prime Day?
Amazon Prime Day wrapped up last week and the reports I saw were somewhat mixed. Some reported their results as “meh,” “decent” and “only a 30% increase.” Was it the same for you? The settlement deposit will be coming soon and I’m wondering, “What will you do with that bump in sales?” What to Do […]
Wait! What? Debt Can Be a Good Thing for Your Ecommerce Business?
While I generally advise many of our clients against the use of debt in their business, it can have its place, if it’s being used as a tool and is managed responsibly. There are good reasons to have debt, such as loans. Here’s how I differentiate between the good and the bad (to avoid the […]
Profitability: Educating Ecommerce Sellers
Educate, Educating, Education. These words are sure to evoke some response, especially if you’re doing school from home during the COVID lockdown. For me, these words bring back memories of my grandfather. He always said, “Get your education; no one can take that away from you.” I worked in a corporate job and went to […]
A2X for Walmart Ups the Game for Ecommerce Sellers
We are thrilled that the “cat is out of the bag!” Last Friday, A2X Accounting announced their newest software product, A2X for Walmart. We have been beta testing the software for the last few months and we love it for all the same reasons we love the A2X for Amazon software. Once you connect A2X […]
Cash Flow Forecasting – What Does Your Horizon Look Like?
This time of year, many of our clients are actively engaged in Q4 2020 and contemplating what business may be like in 2021. There are many unknowns this year; everything from pandemic developments to storage limitations and fulfillment and shipping concerns. One thing is certain—this year, Q4 will be different. Are you prepared for all […]
Why We Trust A2X To Help Automate Our Clients’ Ecommerce Accounting
During the last 3 years, A2X has been an indispensable tool that we have used to simplify the ecommerce bookkeeping process for many of our ecommerce clients. Through this partnership, we have helped sellers make more money, pay less tax, have a precise understanding of their finances, and focus on higher-value tasks instead of manual […]
Let’s Talk Bill Pay! Easy, Affordable Bill Pay!
Let’s be honest. Sitting down to pay bills is no one’s idea of a fun time, so can we at least make it easy? That’s what Relay Bank has done! We have been working with Relay Bank ourselves and love the convenience and affordability. You can learn more about their overall banking service from our […]
Q4 and Taxes: What’s Your Strategy?
It’s August—the lull before Q4, or maybe not a lull if you’ve gotten crazy busy with COVID sales. In any case, we must look ahead to Q4 and anticipate how we’re going to handle what may be an unprecedented level (or a new precedent) of online sales. There are a few of considerations I want […]