Need a Lifeline Right Now?
A few months ago, I was given the most generous gift from a colleague. It had been a rough week; two long-term employees were diagnosed with significant health issues. These are my friends. One was the first employee I ever hired in the business, the other was a friend before there was a business – […]
Face 2025 Head On
How do you keep going when every direction you turn there is another challenge? I feel like my word for 2024 has to be resilience. My home state of North Carolina certainly showed us what that word means with their response to hurricane Helene. I think ecommerce business owners are another pocket of resilience. Inflation, […]
Major Force = Major Movement
This weekend I worked on cleaning up the creek bank on our property from a flood we had late last year. We have a huge new rock bar along the bluff now that I clambered over picking up the trash the water deposited. I noticed the large number of huge rocks that had been upended […]
Q4 After-Action Review: Building for Success
Now is the time to reflect on the last year of challenges and turn them into lessons for a stronger year ahead. Maybe you were so focused on the day-to-day chaos that you lost sight of the bigger picture. Maybe ads underperformed or exceeded expectations, leading to inventory issues, but you couldn’t step away […]
Charting Your Path to Ecommerce Success
Understanding financial statements can often feel like trying to read a book in a language you don’t know. For many ecommerce business owners, it’s not about lacking the ability; it’s about using a financial blueprint that doesn’t fit the unique needs of your business. At bookskeep, we’re here to guide you in crafting a financial […]
2025: The Year to Focus on Profits
The ecommerce landscape is a dynamic and ever-evolving world. As we kick off 2025, many of you are likely coming off a boosted Q4 and the holiday sales season. With the start of a new year, now is the perfect time to think about your business’s performance, evaluate what worked, and identify opportunities to build […]